Conference Keynotes
& Breakout Sessions
Kids
Are Talking! Communicating and Listening Skills to Keep Your Customers -- and Yourself --
Smiling Conference
Version
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Suitable for a Keynote or Breakout
Session for a general audience, particularly for a mixed audience including Managers, Cooks, and other
Employees
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Session Length: 45-90 minutes
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Session Description:
In this session, we'll all do a collaborative walk-through of an actual research
project that our company undertook to boost participation at an underperforming high school.
We'll examine the situation at the school before the project, and show how we used surveys, focus groups, and
observation to find out what kids wanted. With all of this information in hand, we'll challenge the
group to devise a set of strategies based on what the kids told us. Then, we'll describe how
we actually used what we had learned from listening to the kids to make positive changes that drove
participation up dramatically. Finally, we'll examine how closely your group's suggestions matched the
set of strategies we put in place.
Throughout this process, we'll be challenging attendees to examine their assumptions about their
customers, and encouraging them to harness the power of positive listening to increase both customer satisfaction
and their own satisfaction with their jobs.
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