At the links below, you will find a "kit" of PR materials to help you manage the message regarding the recent beef recall by USDA. There are talking points, a parent letter, a piece of clipart for your menu, and an 8½" x 11" version of the clipart to use as a flyer or handout. If you'd like any of these materials personalized and/or made into a pdf file or jpg graphic for your website, please don't hesitate to ask. And please call or email with any questions or comments.
Press Release in PDF format
Media Talking Points in PDF format
Parent Letter in PDF format
Menu Clipart and Flyer/Handout At this link, you'll find menu clipart and also a full-page flyer/handout version of the clipart piece. There are two distinct versions of both of these -- in one, the text indicates that you did not receive any of the recalled beef; in the other, the text indicates that you did receive some of the recalled beef. PLEASE CHOOSE YOUR VERSION CAREFULLY! The clipart piece can be inserted on your March or April menu in place of the Pyramid Puzzler.
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